When you’re in New York, a trip to the renovated Cooper Hewitt Design Museum is a must. It’s a much more lively and engaging experience than most museums. The new interactive Pen allows you to collect the pieces you love, learn more, and create your own designs. I love seeing works from my book in real life, and saw Herbert Bayer’s 1953 Olivetti poster and Milton Glaser’s 1960s Dylan poster, among others. Read more about the museum in my article in ArtDesk magazine.
Graphic design is usually not a matter of life and death. For Will Burtin, though, the lives of World War II combat fighters depended on the clarity and effectiveness of his design.
Burtin was drafted into the U.S. Army in 1943, and designed gunnery-training manuals for air combat. The challenge was not only making complex information easy for soldiers to understand and remember, but also to consider how factors like time, motion, and judgment factored into the training. Burtin demonstrated that design can deliver important and useful information, and that its beauty lies in clarity and effectiveness. His well-designed manuals cut the Army’s gunnery training time in half, and they set a pattern for his future work: thoroughly researching a complex subject and distilling it into a visual presentation.
Check out more of Graphic Icons at Peachpit.